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Stepping into the Smart light era- The (Phillips)Hue factor

Philips, the pioneering giant in smart bulbs industry, has taken the controlled light market by storm with its Philips Hue series. Highly priced yet super innovative, Smart bulbs are allowing owners to control their light color, tone and intensity with the help of their cellphones. Apart from the Hue application, third party apps are also supported to provide greater ease and room for variety to the customers.

The growing competition in the smart bulbs market with players like LIFX introducing features like social media integration and recurring light themes, threatened to outshine the market leader (Digital Trends, 2015). The strong comeback by Philips through its Philips Hue Go lights, all set to be launched in June this year, is perhaps a reassertion that the leader is not yet ready to be intimidated. The new Phillips Hue Go is a portable half-sphere wireless bowl of light which promises a variety of never-before features (The Verge, 2015). From email and social network integration (programmable change in lights for various notifications), greater light customization option, a wider array of available colors(millions of shades to choose from!) and easier programming options, the estimated $100 price at which Phillips Hue Go is said to be sold at seems pretty reasonable (, 2015). The Hue Go with its easy-on-the-eyes design which allows manual as well as cellular activation and control can be used for multiple reasons ranging from better visibility in dark closet ends to an innovative living room centerpiece. The three hours running time and automated control to prolong battery life makes this creation a must-have for technology enthusiasts who seek to become a part of the smart lighting revolution. The previous offerings under the Philips Hue lighting series are available in Pakistan Rs. 48,000 for a three-bulb starter pack.

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Gadgets, Smartphones

OnePlus One Review: The one giving the giants a run for their money

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Gadgets, Tablets

HP PRO SLATE 8 – Protected, powerful, and ultra-mobile

No longer are efficient and aesthetically-pleasing tablets restricted to being manufactured by technology giants like Apple and Samsung. HP might have been rather unimpressive when it comes to its android offerings, but its latest HP Pro slate 8 is perhaps the most intriguing of its complete range of tablets so far. The Pro 8 Slate boasts of a Qualcomm Snapdragon 800 processor which allows speedy browsing, housed within a sleek 350 gram body with a 7.9 inch razor-sharp LCD display with the nearly the resolution as the acclaimed Apple Ipad retina display (Plus, 2015).

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Reliable, Sleek and Business ready

Who says power and efficiency cannot be housed within a compact device? Dell sets out to debunk this myth through its Vostro 5470 laptop and boy, does it deliver! The word of the day is simplicity (in design and features), which this model fulfills through its 18.3 mm slim and 1.53 kg lightweight structure available in two stylish colors; Dark silver and maroon.

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Apple MacBook 2015 – Light. Years ahead.

An engineering wonder and a revolution in the laptops industry, the new Apple MacBook is a technology breakthrough for even Apple, which has clearly outdone itself. What Apple has done is combine its Ipad air technology into an iPad sized notebook and has named it MacBook. Available in three colors( Gold, Silver and Space Gray), 13.1 mm thin and 2 lbs. in weight, the New Apple Notebook boasts of a crisp 12 inch Retina display with edge-to-edge glass in a minimalist design yet high aesthetic value. Light, thin and quiet, the Apple MacBook is being dubbed as the future of modern laptops (Harrison, 2015). The force touch technology makes the keyboard more responsive and intelligent reinventing how one interacts with their MacBook (Apple, 2015). However, this may not suit all users and would require some time to get used to the swift response technology. The single USB port would require additional adapters to connect multiple peripheral devices and the internal upgrade options are not provided with this MacBook. Even though the 1.1 GHz processor housed within the New MacBook is slower than the current one use in the latest Apple air, the MacBook does not lag behind on performance and speed (Wollman, 2015).

A popular gadget for Apple enthusiasts and a source of inspiration for the industry, the latest Apple MacBook Pro is approximately priced at Rs.140,000 and Macbook Air is at Rs. 119,000 in Pakistan. It can be bought at various laptop outlets and as well as online electronics and gadget stores.

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